In collaboration with the Chartered Institute of Marketing (CIM), we developed www.moorhallevents.com, a dedicated microsite designed to showcase upcoming events and facilitate hotel bookings at Moor Hall, CIM's renowned conference center in Cookham, England. The primary objectives were to provide users with comprehensive information about scheduled events and to streamline the reservation process for accommodations.
The microsite features an intuitive interface that allows visitors to easily navigate through a calendar of upcoming events, each accompanied by detailed descriptions, schedules, and speaker information. This centralized repository ensures that attendees have access to the latest updates and can plan their participation effectively.
To enhance user convenience, we integrated a booking system that enables guests to reserve hotel rooms directly through the microsite. This seamless functionality ensures a cohesive experience, allowing users to manage both event attendance and accommodation arrangements in one place.
By aligning with CIM's branding and user experience standards, MoorHallEvents.com serves as a vital tool for promoting events and optimizing the booking process, thereby enriching the overall experience for attendees and guests.
